In 1920. France, Biarritz ...
Mademoiselle Chanel in mourning after the death of his friend. Together with her in mourning and the whole country: black, came into vogue, along with a small fee.
At this time the Russian Prince Dmitry Romanov came to France, where he met Gabrielle Chanel.
"These Russian stately, beautiful, gorgeous. But behind all this is nothing, only emptiness and vodka, "- said Chanel and, as a true woman, as opposed to carried away by his own words," this Russian. " It is immediately apparent in the works as a belt, embroidered collars, women's coats.
Koko has expressed a desire to "create a perfume for women who have smelled the woman," and introduced her to Prince Ernest Beaux - former court perfumer of the Romanov family.
Why is Gabrielle Chanel wanted to create a perfume?
Simply because while women smelled too abundant and too easy. Were fashionable floral aromas, sometimes a mixture. But the compositions are imperfect, that quickly fades. But Mademoiselle would like to make a woman perfect.
The idea was inspired by Coco Ernest Bo. For the case he hooked chemistry and life-saving aldehydes. This supplement is frightening predecessors who have experimented with it, its synthetic smell. And Chanel, along with Ernest Beaux took a chance and have not regretted it.
Of the options presented Koko chose a numbered vial with the number 5. Thus was the favorite scent of many women under the brand Chanel and with the number 5.
Ernest Beaux created Chanel № 5 to 80 different ingredients that made the flavor more robust and not as intrusive as the first ones.
The very composition of spirits is very simple, that does not prevent them from playing their notes in a luxurious bouquet.
This and ylang-ylang, orange flower and tree that smoothly flow in a combination of jasmine and May rose, supplemented with aldehydes. In depth - Sandalwood and Vetiver Bourbon, giving the spirits of their special character.
Chanel has reached his goal, and together with the talented perfumer has created a scent that smells like a real woman. His appreciated everything: star screens and simple housewife.
But the real sensation of Marilyn Monroe made a response to a question about what she likes to wear at night:
"Only a few drops of number 5."
Within days it was sold several million bottles!
Face of Chanel № 5 years were Catherine Deneuve, Carole Bouquet, Nicole Kidman, Audrey Tautou.
Individuals selected flavor, in accordance with the principles of Coco:
"Luxury - this is when the content as well as the form."
The legendary fragrance will soon step over the centenarians, but in spite of, his age, he is not losing its way and is still the best-selling perfume. Perhaps the secret lies in the words of its creator:
"I am against fashion that quickly passes. This is my male trait. I can not see how throwing clothes just because spring has come. "
Maybe because the legend can create only a legend, which is Coco Chanel?
Everything in life is subject to standards legislator, Her Majesty Mode.
And even the smells are no exception, despite the fact that they can not hold, see or touch. Maybe that's why fashion scents more constant than in the clothing and accessories.
Take, for example, one of the oldest old - Chanel № 5 - this fragrance is the most honorable place in perfume stores, despite its well known.
But it is still a classic beloved by many, that will give odds to any beginner who is ready to compete in actuality.However, the eternal happening every day, so in the history of fashion and there are flavors that are stamped "ephemeral."
They are made in accordance with the trends of the season. And six months later release stop them and replace with new compositions.
At the beginning of the last century have been widespread floral scents.
The exceptions were Jicky, paparatnikovy flavor, and L'Heure Bleue - East of the composition of Guerlain. At this time appeared the first chypre fragrance Mitsouko by Guerlain, which is popular today.
In the 20s there Chanel № 5 - first floral-aldehyde fragrance - Luxury perfumes and modern classics. Aldehydes - a synthetic fragrances composed with pure chemical compounds, which provides a large TIGblogs nuanced flavors.
At the same time enthusiastic Eastern traditions and themes, and the trendy flavors joined by deep amber notes.
30s gave fans of romantic floral arrangements Blue Grass by Elizabeth Arden.
At the same time, there is the most expensive perfume fragrance at the time of Jean Patou Joy on natural essences.
Its relevance at this time is not lost and Oriental flavors.
In the 40 new flavors began to emerge after World War II.
The first was the chypre-fruity fragrance Femme Rochas. In 1947 appeared a green chypre fragrance Miss Dior. And the first green floral perfume Vent Vert was from Balmain.
In the 50 years of leadership positions occupied predominantly floral fragrances.
The most famous of them became Diorissimo from Dior and a kind of cult perfume L'Interdit by Givenchy, which were created specifically for Audrey Hepburn.
In the 60 perfumers turned again to the aldehyde flavors, making them the most fashionable. Also popular at the time of the composition and the bright green citrus notes.
In 1977 appeared a scandalous Opium of the YS-Laurent, which radically changed the fashion for fragrances. Popular songs are heavy intoxicating oriental notes.
80 proved to be sugary-sweet, heavy smell of screaming.
At the same time were valid and spirits, which were the complete opposite of the first, for example, Nina by Nina Ricci - air and gentle.
In the 90 heavy flavors have been replaced by the first unisex perfume.
The first perfume, suitable for both sexes, was CK One by Calvin Klein. There were notes of watermelon, melon Escape by Calvin Klein and the Sunflowers by Elizabeth Arden.
After that, the era of seasonal flavors and fragrance of a series of odors from the aromatherapy effect.