Sunday, March 25, 2012

Chanel № 5: The story of the legend



In 1920. France, Biarritz ...
Mademoiselle Chanel in mourning after the death of his friend. Together with her in mourning and the whole country: black, came into vogue, along with a small fee.
At this time the Russian Prince Dmitry Romanov came to France, where he met Gabrielle Chanel.
"These Russian stately, beautiful, gorgeous. But behind all this is nothing, only emptiness and vodka, "- said Chanel and, as a true woman, as opposed to carried away by his own words," this Russian. "



It is immediately apparent in the works as a belt, embroidered collars, women's coats.
Koko has expressed a desire to "create a perfume for women who have smelled the woman," and introduced her to Prince Ernest Beaux - former court perfumer of the Romanov family.
 


Why is Gabrielle Chanel wanted to create a perfume?
Simply because while women smelled too abundant and too easy. Were fashionable floral aromas, sometimes a mixture. But the compositions are imperfect, that quickly fades. But Mademoiselle would like to make a woman perfect.
The idea was inspired by Coco Ernest Bo. For the case he hooked chemistry and life-saving aldehydes. This supplement is frightening predecessors who have experimented with it, its synthetic smell. And Chanel, along with Ernest Beaux took a chance and have not regretted it.
Of the options presented Koko chose a numbered vial with the number 5. Thus was the favorite scent of many women under the brand Chanel and with the number 5.
 


Ernest Beaux created Chanel № 5 to 80 different ingredients that made the flavor more robust and not as intrusive as the first ones.
The very composition of spirits is very simple, that does not prevent them from playing their notes in a luxurious bouquet.
This and ylang-ylang, orange flower and tree that smoothly flow in a combination of jasmine and May rose, supplemented with aldehydes. In depth - Sandalwood and Vetiver Bourbon, giving the spirits of their special character.
Chanel has reached his goal, and together with the talented perfumer has created a scent that smells like a real woman. His appreciated everything: star screens and simple housewife.
But the real sensation of Marilyn Monroe made a response to a question about what she likes to wear at night:
"Only a few drops of number 5."
Within days it was sold several million bottles!
Face of Chanel № 5 years were Catherine Deneuve, Carole Bouquet, Nicole Kidman, Audrey Tautou.
Individuals selected flavor, in accordance with the principles of Coco:
"Luxury - this is when the content as well as the form."


The legendary fragrance will soon step over the centenarians, but in spite of, his age, he is not losing its way and is still the best-selling perfume. Perhaps the secret lies in the words of its creator:
"I am against fashion that quickly passes. This is my male trait. I can not see how throwing clothes just because spring has come. "
Maybe because the legend can create only a legend, which is Coco Chanel?